Rauw Alejandro
In the year 2017 Puerto Rican singer Luis Fonsi and Daddy Yankee released Despacito and it was the top-streamed track during the course of 6 months. The single Despacito which was a mix of reggaeton and pop, not only brought new focus to reggaeton, but also brought more attention to Latin music. Billboard's Top 100 had four songs mostly in Spanish in 2016, compared to two in the year 2015. In the midst of Despacito's fame in the year 2017, there were 19 predominantly Spanish tracks which made it into the top 100. Then in 2020 it was 41. Following the time that Justin Bieber released his bilingual remix of Despacito in 2017, popular artists began to collaborate with reggaeton musicians. Drake and Bad Bunny worked together for the track MIA MIA (2018) and Madonna collaborated with Maluma for Medellin, 2019 In the year the year 2020, some musicians from reggaeton felt dissatisfied with the direction the genre was shifting towards the more mainstream. Rauw Alajandro is a member of a brand new generation looking to alter the trajectory of. The genre often incorporated electronic dance, as well as other forms.





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